Building FRNT Paige with Paige Stansbury
In this episode of How She Did It, I sit down with Paige Stansbury, the founder of FRNT Paige, for a conversation that feels like equal parts business masterclass and heart to heart. Paige shares her journey of launching and growing an agency at a young age, without a roadmap, without a corporate safety net, and without pretending she had it all figured out.
Paige talks about stepping into the world of marketing right out of college and realizing quickly that success was not going to come from waiting for permission. Instead, she followed her curiosity, learned by experimenting, and kept saying "yes" to opportunities that scared her in the best way. From picking up her very first local client to learning what it actually means to manage relationships, deliver results, and keep a business running day to day, Paige’s story is full of lessons anyone starting out can connect with.
We go deep into the realities behind the highlight reel, the messy seasons, the moments of doubt, and the unexpected hurdles that taught her to advocate for herself. Paige opens up about navigating uncomfortable client situations, firing her first intern, dealing with overwhelming workloads, and learning how to stay grounded when everything feels all over the place. Her honesty about feeling both driven and uncertain at the same time makes this episode incredibly relatable.
A theme that shows up again and again in her journey is authenticity. Paige shares why she prioritizes face to face connections, brings her clients into the creative process, and approaches marketing like storytelling rather than performance. She talks about building a brand that feels like her, not curated for algorithms or trends, but grown through relationships, consistency, and the courage to show up honestly.
We also explore what it means to be a young woman building something from scratch in an industry that can feel intimidating. Paige offers advice on setting boundaries, staying patient with your own growth, picking yourself back up after setbacks, and recognizing your worth even when you are still learning. Her perspective is both down to earth and incredibly motivating.
If you are dreaming of starting your own business, beginning a creative project, or figuring out what your next step should look like, this conversation is an inspiring reminder that you do not need everything perfect before you begin. You just need the willingness to try, to keep going, and to trust that consistency will take you further than you think.
This episode is packed with real stories, practical takeaways, and the kind of honest encouragement that makes you feel like you are sitting across from a friend who has been where you are and made it through with more confidence, clarity, and purpose.
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